March 19, 2004
Vol. 1, No. 11

Published Weekly on Fridays
By Leadership University

A Message from the Founder
Microwave Leadership

Another viable way to promote Leadership University: we
need lots of "reality translators" who can microwave
the information.

Most of us don't need to learn it in depth, just keep
pace with it to know if it is for us or others we work

This kind of microwave leadership allows us to keep it
in the fridge until it is time to cook it, it doesn't
take long to get ready and it works JIT and JIC...(just
in time, just in case).

A note from a reader:

Thanks!  Everything you send to me reinforces the track
I am on.  I look forward to sharing my thoughts next
week with the group.

Most of what you see promoted lures you into thinking
there is a quick fix. I have yet to find that magic
pill. People need to deal with reality (if they want
to) and focus on fundamental principals of connection,
clarification, and commitment.  It's so simple, it's
complex.  Enough . . . I'm getting all worked up!

Here's my response:

Yes, no question about it. But you have to frame that
in a way that is microwavable."

What makes sense doesn't sell...the quick fix sells, so
we package it in the microwavable container!

Microwavable Leadership?

We all can climb up on our horse and proclaim that the
only way to lead is this and forget about all
the quick fix gambits and to steer people away from
quick fixes and so forth. Yet, in reality, each one of
us not only is looking for the quick fix, we've haven’t
much room for anything else. Now, you could get up on
your soap box and pontificate that is why the world is
going to hell in a hand basket, OR you can help people
get what they need in the way they need it—when they
need it.

I doubt most people have the capacity to change...much.
I may be proven wrong, but so far I'm 52 and when I
view myself and how I've tried to change, I realize
much of it has been futile. Oh yes, I'm a little less
edgy at times and can control some of my impulses a
little better, but all in all, you put me in the thick
of things and I resort to relying on "the girl who
brung me" as the infamous Texas football coach Darrell
Royal would say about dancing.

As a result of not being able to change much...we all
pursue the HOLY GOAL...the one thing that does it for
us. I suspect this is perfectly natural as evolution
has instilled within us a goal-seeking drive that "has
us." The quick fix may be a part of who we are
genetically; it is the evolutionary and creative
mechanism that "solves" the problem moment by moment.
While I won't count out that over time one can begin to
objective this drive, most of us quite frankly, won't.

Fighting this uses up a lot of energy. Finding ways to
work with it is probably more efficient and you'll hear
about some of those over time in this column, but for
now--microwave your leadership. To me it requires more
leadership ability to microwave leadership because if
you understand the analogy I'm making you know that you
have to do some planning and some packaging for things
to turn out well in the microwave...and that's my

In order to microwave your leadership, you're going to
have to take some time and reflect on the complex
adaptive systems that encompasses the situation. Yet,
make it transparent for people. While in the
analogy--preparing foods to be microwaved is a complex
process--the actual act of microwaving is easy and
transparent. This entire paradigm makes a lot of sense
if you're a leader and you're able to resist projecting
your own ways of being onto those you lead. Reaching
out to those who are in followership, who seek the HOLY
GOAL is not all that easy. I'll say that from
experience. BUT, in order to change our leadership, we
have to begin to change how we think and feel about
leadership. The process of microwaving our leadership
is a good place to begin in my view.

I suppose that I would not be modeling what I'm
preaching if I didn't leave you with a transparent
microwavable process, now would I?  So, here goes:

Microwavable Leadership: Directions

1. Start from the experience the user wants and needs
(they won't always know both!).

2. Identify clearly the actions they need to take to
create the outcome they need.

3. Reduce those steps to specific cause and effect
relationships (yes, I mean oversimplify reality).

4. Make certain it smells good right away as they cook

5. Tell them what to expect at different temperatures
(tensions) and how to manage the time involved

In a microwavable container:


Now, on to applying the theory...microwave yourself a
teledevelopment program using these directions and see
what's cookin'!

Until we meet again,

Mike R. Jay, Founder

Classes beginning week of March 22

**LeadU Lifers, please go to to register for classes.
Use the username and password you received when you

If you have not joined LeadU and wish to attend classes
a la carte, click on the link to submit your payment.


How to Use LEADU to Create a Legacy

Monday, March 22
5:00 p.m. ET
865-362-4050 Pin 1970#
No registration required

Mike Jay will be interviewed about how anyone with
content/knowledge or expertise can utilize LeadU to
grow their system far beyond their own dreams--simply.

Listen to last week’s call:

Lead by Wayne Messick

Tuesday, March 23, 6:45 p.m. ET

Fre*e: to register -

Stephen Fairley, author of "Getting Started in Personal
and Executive Coaching: How to Create A Thriving
Coaching Practice", recently shared these statistics:
73% of all coaches make less than $10,000 in their
first year, Only 60% of all second-year coaches have
managed to find 10 paying clients, Less than 11% of
coaches make more than $50,000 by their second year in

As a Family Business Consultant Wayne Messick has
helped successful established family owned businesses
address the challenges of designing growth strategies
for their company's future, for over two decades.  In
2002 Wayne began developing a program to help coaches
become successful, profitable professionals, serving
the universe of family owned companies. This class can
be a first key step toward beating the odds of eventual

INTEGRAL SELLING LIVE with Special Guest Monte Taylor
Tuesday, March 23, 2003
8:45 PM to 10 PM EST

For registration information, please send an email to:

Open to all members of the B\Coach and LeadU

You are invited to Integral Selling Live to listen in
as Monte Taylor discusses your Unique Selling
Proposition (USP).

Monte will share ideas from the soon-to-be released
book he is coauthoring with Scotty Kufas.

You will learn the importance of your Unique Selling
Proposition. . .

*How to find, discover or create your USP . . .

*How to differentiate your value offering from your
competitors and how to communicate it consistently in a
way that makes people want to do business with you.

If you are ready to separate yourself from the pack,
come learn about the USP and begin implementing

Future Classes – Register today to reserve your place


CosMOS/Spiral Coaching I and II ($297)
Lead by Mike R. Jay
Tuesdays beginning April 6, 2004, 12 weeks 11:15 am ET,
1 hr


YOUR INTRODUCTION as ART: Attracting Business and Your
Ideal Client  ($79)
Lead by Robert Knowlton, Master Business Coach
Tuesdays, beginning April 6, 8:30pm ET, 1.5 hrs

Learn to clearly and articulately express who you are
and what you do, as it relates to your prospective
clients and customers.  This is an ART.  Join me for
this essential 4 week program.


To register:

USING NATURE'S WISDOM to Find Hope throughout Your
Transition ($49)
Lead by Carol McClelland
Wednesdays, beginning April 7, 3:30 p.m. ET 3 weeks

Carol McClelland, Ph.D. will use nature's response to
the change of seasons to transform how you view the
changes in your life. After describing The Seasons of
Change model, Carol will discuss each season/phase of
the transition process in detail. For more information
about The Seasons of Change model:

Info and Registration:

COACHING Personal Resilience ($297)
Lead by Mike R. Jay
Mondays, April 12 – June 28 (12 weeks), 1:30 p.m. ET


Creating the Coach-Space Using Non-Verbal Communication

Lead by Robert Knowlton, Master Business Coach
2 Wednesdays, 7:00 to 8:30 p.m. ET
April 14 and 21, 2004
Investment:  $39 (fr*ee for LeadU Members)

The shift in Performance, Change and Transformation
takes place through coaching in "The Third Space".
Creating this environment takes awareness,
understanding and experience.  This 2-part class is
designed to bring your awareness to the conscious power
of your Non-Verbal communication to create the
permission necessary for 'the third space' to emerge.


Russ Volckmann, PhD, shares his perspective on Integral

Monday, April 19, 3:30 p.m.
To register:

An important conceptual move is afoot. It shifts from
the battles of theoretical attachments to evolving the
best of all intellectual, scientific and wisdom
traditions to create meaning that furthers our
aspirations for understanding, development and
generative action –– or in simply engaging with the
reality we perceive and learning to create more
resonant lifestyles and communities.


LEADERSHIP Engagement ($497)
Lead by Mike R. Jay
Tuesdays, May 4 – 25, 2004, 1:30 p.m. ET, 1 hour


DISCOVER YOUR PURPOSE: Tapping into Your Personal Power
Lead by Robert Knowlton, Master Business Coach
Thursdays, beginning May 6, 8 weeks 8:30 pm ET, 1.5 hrs

The purpose of this telecourse is for you to develop a
firm foundation and awareness of your personal life
purpose along with a clear understanding of your core
attributes and natural gifts. Knowing this, you can
draw upon these qualities and bring forth that purpose
naturally and easily in an ongoing way, in all contexts
of your life.

(payment plan available)

To register


Lead by Mike R. Jay
Tuesdays, June 1 to August 24, 2004, 11:15 a.m. ET
1 hr


SPIRAL MARKETING with Master Business Coach Mike R. Jay
($997 + $99 mo)
Tuesdays, June 8 – August 31, 2004
3:30 p.m. ET




COACHING Business Resilience ($297)
September 1 - October 27, 2004 at 3:30 PM ET for 1 hr

Discover a step-by-step method of exactly what to do to
keep your business resilient - in good times and bad.
Join a 9 week teledevelopment program for 1 hr each
week and work with others to create business resilience
with your business guide, Master Business Coach, Mike
R. Jay. First Hour FREE!



LeadU:  The $997 tuition is included; however there is
a $99/mo fee for resources.  Please register on


We look forward to your participation in LeadU!

The LeadU Team


Payment plan available.

Only those who have joined LeadU will be able to make
referrals and earn $250 in commission for each one.

For B\Coaches only!

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Copyright 2004. Leadership University, All Rights
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